Topic: | Re:Re:Re:Re:Re:Re:Re:Re:Local Business Networking Tool | |
Posted by: | Malcolm Peltu | |
Date/Time: | 26/01/07 10:09:00 |
'Why sink to gobbledegook, (generally unintelligble jargon), garbage and drivel, to justify and bolster the importance and benefits of your business?' One reason is that making it seem that something requires specialist expertise to understand justifies the large fees charged by management consultants and others. As that advice costs so much, it then gets picked up by others and spreads. In order to seem to be as 'efficient' as business this then gets picked up by government and public bodies and applied in public services, often in totally inappropriate contexts - like setting quantified targets for education and health as advocated by the 'Total Quality Management (TQM)' movement in manufacturing industry. But unless the ideas underlying the terms had some merit some of the time, they wouldn't get taken up. But another reason is that it is natural for any group of people regularly communicating with each other to develop short-hand ways of saying things. The term 'enterprise solution', for example, had a specific meaning in the IT context from which it emerged. 'SME' is a standard industrial classification term. And 'LOL' means Lots of Laughs.... |