Topic: | Re:Re:Re:What has happened to the Lucozade sign? | |
Posted by: | Andy Pease | |
Date/Time: | 31/12/15 15:45:00 |
The original used to say "Aids recovery"That was missing and replaced with "Replaces lost energy" on the replacement that went up in 1984.Aids was really in the headlines in those days as it was still relatively new on the scene and I presume GSK were concerned some people may associate Lucozade with a miracle cure that didn't exist.There were a lot of public health broadcasts and newspaper adverts relating to Aids in the 80's.Part of the governments 'Don't die of ignorance'campaign. |